Winning More Business with Smarter Marketing
Without a strong leadership link between strategic plans and marketing, it's easy for tactical marketing results to stagnate, opportunities to diminish and customer relations to dip.
Zeroing In On Your Target Audience With Your Manufacturing Content
For companies of all sizes, no matter what you sell, content and marketing collateral can all be lead generators if created with due diligence and an eye toward thoughtful positioning.
2021 Top Article - How Manufacturers Can Accelerate Digital Marketing Transformation With ABM
B2B buying habits have been evolving independent of the pandemic, and manufacturers must adopt strategies and technologies that also address the following ongoing trends.
Mistakes Manufacturers Should Avoid When It Comes to Digital Marketing
Targeted marketing takes the right tools and expertise to execute successfully. More than 7,040 marketing technologies are available right now, and that number seems to grow every day.
7 Suggestions for Manufacturers' Email Marketing Strategies
It's been proven that email marketing is a great way for manufacturing companies to display their products and services to their customers, distributors, and potential clients.
Scarcity of Attention: The Most Significant Marketing Challenge of Our Time
Manufacturers at a marketing crossroads discover the power of a simplified message, repeated relentlessly.
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Featured Product
Datanomix Production Monitoring
Datanomix Production Monitoring delivers instant visibility into your shop floor performance. Through real-time alerts, simple machine connectivity, and our kick-ass coaching, you'll catch inefficiencies early, align your team with meaningful metrics, and respond faster to issues before they escalate. The software adapts without operator input and works out of the box with purpose-built Tracks (Efficiency, Delivery, Tooling, and more). Production Monitoring arms you with the data to make more, waste less, and lead with confidence. And while real-time visibility keeps you sharp in the moment, historical insights ensure you're learning from the past to drive ongoing continuous improvement.
Manufacturing and Automation - Featured Company
Encoder Products Company
At Encoder Products Company, we specialize in the encoders that provide you with motion feedback. EPC has been a leading designer and manufacturer of motion sensing devices for more than 50 years, we understand that each industrial automation application is different, and you need encoders that fit the needs of your applications. Our encoders are highly configurable, offer an array of shaft or bore sizes, output types, connector types, mounting options, and resolutions as high as 65,536 CPR.
