As part of its product showcase, LAPP will highlight the ways its ETHERLINE® and UNITRONIC® series overcome the challenges faced by many industrial data cables—including balancing high data rates with the ability to withstand demanding environments.

Florham Park, NJ - January 31, 2019 - LAPP, a global leader in producing industrial cables and connectors, will be showcasing its data cable technology at Automation Technology Expo (ATX) West—Booth #4361.

As part of its product showcase, LAPP will highlight the ways its ETHERLINE® and UNITRONIC® series overcome the challenges faced by many industrial data cables—including balancing high data rates with the ability to withstand demanding environments. ETHERLINE® industrial Ethernet cables provide greater flexibility and faster response times, while UNITRONIC® fieldbus cables enable reliable data transmission for industrial machinery, plant engineering and warehousing systems.



LAPP will also present at the ATX West Smart Manufacturing Innovation Summit on Thursday, February 7. Led by Keith Myrick, Chief Technology Officer of LAPP USA, the session will explore the latest layer in the automation pyramid—Industrial Data Communication (IDC).

To learn more stop by LAPP Booth #4361, or visit www.lappusa.com.

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About LAPP:
Headquartered in Stuttgart, Germany, LAPP is a leading supplier of integrated solutions and branded products in the field of cable and connection technology. The company's portfolio includes standard and highly flexible cables, industrial connectors and cable entry systems, customized system solutions, automation technology and robotics solutions for the intelligent factory of the future, as well as technical accessories. LAPP's core market is in the industrial machinery and plant engineering sector. Other key markets are in the food industry as well as the energy and the mobility sector.

LAPP has remained in continuous family ownership since it was founded in 1959. In the 2016/17 business year, it generated consolidated revenue of 1,027 million euros. LAPP currently employs approximately 3,770 people across the world, has 17 production sites and around 40 sales companies. It also works in cooperation with around 100 foreign representatives.