SIAF Guangzhou 2020 introduces new exhibition area dedicated to industrial internet technologies

The annual fair establishes itself year after year as the ideal place to make valuable connections and find new opportunities in the market.

SPS - Industrial Automation Fair Guangzhou (SIAF Guangzhou) will

return for its 11th edition from 26 - 28 February 2020 at the China
Import and Export Fair Complex in Guangzhou. Earlier this year in
March the fair commemorated its 10th edition with record-breaking
exhibitor and visitor figures. The annual fair establishes itself year
after year as the ideal place to make valuable connections and find
new opportunities in the market.

As a sister event of the world-renowned SPS Smart Production Solutions
in Nuremburg, Germany, SIAF is the premier hub for intelligent
automation solutions in South China. The fair will once again be held
concurrently with Asiamold - Guangzhou International Mould & Die
Exhibition to provide a one-stop sourcing platform for industrial
automation and the mould, die casting and additive manufacturing
markets in South China. The two fairs hosted earlier this year welcomed
988 exhibitors from 20 countries and 98,776 trade visitors from 45
counties and regions. The fair's international profile welcomes solution
providers from all around the world, while its home presence in
Guangzhou provides the opportunity to take advantage of China's strong
economy and manufacturing industry.

A long-time exhibitor of SIAF, Cognex China, praised the continued
effectiveness of the show at the 2019 edition. Mr Jim Liu, Senior District
Sales Manager, remarked: "Year after year we meet clients looking for
specific solutions, which reflects the quality of the fair's buyers. Being
able to directly meet with potential clients not only helps us understand
their needs but also inspires us to continuously improve our products."
From small and medium-sized companies specialising in a particular
technology to large businesses involved across various industry sectors,
SIAF continues to be recognised as an ideal platform to discover new
business opportunities.

Entering an era of digital innovation, the development and application of
the industrial internet is expected to revolutionise the manufacturing
industry. Utilising high-speed 5G wireless transmission technology, it is
set to unleash the full potential of future cyber-physical manufacturing
systems by further enhancing production efficiency. To showcase this
industry trend, SIAF will dedicate a new exhibition area to industrial
internet, software and systems, allowing fairgoers to uncover the latest
innovations available on the market.

The latest automation products and solutions will be categorised in
different halls to cater to fairgoers' sourcing needs. Hall 2.1 will feature
industrial robotic technologies and accessories. Halls 3.1 and 4.1 will
house advanced control technologies, industrial connectors, drive
systems and components, while sensors and applications of machine
vision will be displayed in Hall 5.1.

Concurrent event programme gathers industry leaders to offer key
market insights
Besides being a sourcing platform, SIAF offers a comprehensive
platform for fairgoers to expand their knowledge and learn more about
the latest industrial automation industry development trends. Satisfied
with the concurrent topics last edition, Mr Yao Ke, R&D Director from the
Guangzhou HKUST Fok Ying Tung Research Institute praised the
unique insights at the concurrent programme: "Production line
troubleshooting via software and industrial internet were two of the most
important topics for manufactures covered at the fringe event. Apart from
understanding the latest industry developments, the seminars also
helped put me in touch with the right industry experts."

For the 2020 edition of the show, a designated concurrent event zone
will be featured to increase the quality of the fair's fringe programme.

Below is a sneak peek of the highlighted topics that will be featured in
the programme:
Digitalisation of Manufacturing Forum
• Industrial Internet Drives Digital Transformation
• Smart Sensors are the Basis of Every Smart Solution
• Dialogue with Hidden Champions 2020
• Internet Connectivity: the Fusion of 5G, AI and IoT - Energising
Industrial Manufacturing
• IoT Platforms in Industry
Smart Industry Solutions Summit
• Smart Factory for Automotive Engineering
• Solutions for Intralogistics and Warehouse
• Refine the Value Chain of Manufacturing
• Elements of the "Factory of the Future"

SPS - Industrial Automation Fair Guangzhou is jointly organised by
Guangzhou Guangya Messe Frankfurt Co Ltd, China Foreign Trade
Guangzhou Exhibition General Corporation, Guangzhou Overseas Trade
Fairs Ltd and Mesago Messe Frankfurt GmbH. Associate sponsors are
the Guangdong Association of Automation, the Guangzhou Association
of Automation, the Guangzhou Instrument and Control Society and
China Light Industry Machinery Association.

For more information about the 2020 show, please visit
www.spsinchina.com, or email sps@china.messefrankfurt.com.

Background information on Messe Frankfurt
Messe Frankfurt is the world's largest trade fair, congress and event organiser with its own
exhibition grounds. With more than 2,500 employees at 30 locations, the company generates
annual sales of around €718 million. We have close ties with our industry sectors and serve our
customers' business interests efficiently within the framework of our Fairs & Events, Locations and
Services business fields. One of the Group's key USPs is its closely knit global sales network,
which extends throughout the world. Our comprehensive range of services - both onsite and
online - ensures that customers worldwide enjoy consistently high quality and flexibility when
planning, organising and running their events. The wide range of services includes renting
exhibition grounds, trade fair construction and marketing, personnel and food services.
Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent)
and the State of Hesse (40 percent).

For more information, please visit our website at: www.messefrankfurt.com

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