The Nearshore Company named Kallee Grube Chief Revenue Officer and Jose Luis Canel Winder Chief of Operations to accelerate growth in Mexico-based manufacturing. Co-CEO Jorge Gonzalez Henrichsen said the hires advance TNC's vision for world-class nearshoring.

The Nearshore Company Appoints Kallee Grube as Chief Revenue Officer, José Luis Canel Winder as Chief of Operations

The addition of two accomplished industry professionals to their leadership team represents the latest advancement in TNC's strategy for continuous growth.

BROWNSVILLE, Texas, September 12, 2025 - The Nearshore Company (TNC), a leading provider of Mexico-based manufacturing solutions, today announced the appointment of Kallee Grube as Chief Revenue Officer and of José Luis Canel Winder as Chief of Operations. Both Grube and Canel Winder have decades of experience driving financial and operational success across various manufacturing sectors. The hires mark the latest step in TNC's continuous effort to grow its footprint and reach, showcasing the company's long-term focus on both strategic revenue generation and world-class nearshoring services.

Kallee Grube enters the role of Chief Revenue Officer at The Nearshore Company following more than twenty years in the industrial manufacturing sector. During that time, Grube has become known for building high-performing teams and driving growth through effective go-to-market strategy. Recent positions include executive roles at Blueprint and NewAge Industries. Grube will oversee all revenue-generating functions at TNC, aligning client-relationships with long-term expansion to capitalize on the growing demand for Mexican nearshoring.

"This is an energizing stage in the growth journey of The Nearshore Company," said Grube. "We are in a better position than ever to help businesses around the globe take advantage of what nearshoring to Mexico has to offer them. I am honored to be joining in that effort, and I look forward to building long-lasting relationships and outcome-centric solutions that will drive TNC and its clients toward new heights."

Chief of Operations José Luis Canel Winder has over two decades of experience building, leading, and optimizing manufacturing operations. Canel Winder is recognized as a Six Sigma-Black Belt and Kaizen practitioner for his Lean expertise, and furthermore as a Master Sensei in process improvement. He has managed complex industrial operations at Omnicell, Legrand, and Confluent Medical Technologies. At TNC, Canel Winder will maintain and improve the executional excellence that nearshoring clients rely on.

"The Nearshore Company has a well-earned reputation for operational excellence, and I intend to build on that foundation going forward," said Canel Winder. "Every month there are new businesses nearshoring to Mexico with ever more complex needs. We will ensure that each one can experience seamless execution with the capability and scalability they need to flourish for years to come."

Together, the appointments of Kallee Grube and José Luis Canel Winder represent the latest step in The Nearshore Company's ongoing expansion strategy. Grube's ability to stimulate new growth through client relationships and go-to-market campaigns will help extend TNC's offering to the businesses that need it most, while Canel Winder's deep operational expertise will reinforce that offering through innovative execution.

"Kallee and José Luis bring precisely the kind of expertise that will propel The Nearshore Company toward new growth and renewed excellence," said Jorge Gonzalez Henrichsen, Co-CEO at TNC. "They embody and empower our long-term vision to deliver world-class nearshoring and manufacturing services; I could hardly be more excited to have them on our team."

About The Nearshore Company
Founded in 1992, The Nearshore Company ("TNC") offers turnkey client operations in Mexico utilizing either shelter services or contract manufacturing. TNC clients enjoy immediate transfer of operations and flexibility for any size, major reduction in production cost while remaining close and responsive to the North American customer base, foreign trade zones offer tariff advantages and reduced paperwork, lower distribution costs, proven professional and hourly employment base, women in the workforce, economic growth, and attractive labor costs.

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