DeSL is proud to announce the strategic partnership with SAMR Technology, to bring DeSL's PLM solution to the Indian market.

(San Francisco Bay Area, California, July 2, 2025) Discover e-Solutions (DeSL), a market leader provider of end-to-end PLM solutions for the fashion, apparel, and footwear industries, is proud to announce its strategic partnership with SAMR Technology, a prominent technology firm specializing in apparel and footwear solutions in India.

As a trusted partner, SAMR Technology will be responsible for selling, implementing, and supporting DeSL's PLM solutions across India. "We are proud to bring DeSL's innovative PLM solution to our clients and deliver value through implementation and ongoing support," said Sajith Kumar, Managing Director of SAMR Technology.

SAMR Technology, known for providing tailored technology solutions for the apparel supply chain, will help Indian manufacturers, brands, and retailers adopt DeSL's comprehensive PLM tools, designed to increase efficiency, enhance collaboration, and accelerate speed to market.

"We're excited to partner with SAMR Technology to better serve the Indian market," shared Colin Marks, CEO of DeSL. "Their deep industry knowledge and strong regional presence make them an ideal partner to deliver DeSL's digital transformation tools to fashion and footwear brands."

The partnership aims to empower fashion businesses in India with the tools they need to improve product development, sourcing, and compliance while reducing time-to-market and operational costs. To learn more, visit DeSL or request a demo with a DeSL representative.

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About SAMR Technology (www.samrtechnology.com)

SAMR Technology Private Limited is a Digital & Automation Solutions provider in the field of Apparel, Automotive, Aerospace, Composite (Technical Textiles), Footwear, Home Furnishing & Windmill industry segment. Started in the year 2020, it represents the synergy between knowledge acquired in academic and years of experience in providing solutions to these industry segments. It provides Digital & Automation Solution in product development & manufacturing aiming to reduce production-costs and ensure sustainability. The company has now evolved to offer both ready-to-use products and technical services supported by hardware and software solutions.

About DeSL (www.desl.net)

DeSL is a market leader in digital transformation and sustainability solutions including integrated end-to-end PLM software for the fashion, apparel, textile, footwear, and retail sectors. Offering a wide-range of software solutions delivering functionality across the complete supply chain supporting sustainability goals. Modular design provides flexibility and scalability to leverage digital technologies from SMB to Enterprise level businesses. Founded and headquartered in Cardiff, Wales, in 2002, DeSL has locations in New York, NY, San Francisco, CA, and Istanbul, Turkey.