Shift7 Completes Integration with Merkle

Shift7 is now Merkle

We partner with top B2B manufacturers and distributors to create superior ecommerce experiences.

Whether you’re a manufacturer, distributor, logistics, or high-tech company, Shift7 will transform how you engage with customers online to increase sales, improve profitability, and forge long-lasting customer relationships.

Merkle acquired Shift7 in 2023 to expand its existing capabilities in customer-focused B2B transformation.

Engineering Better B2B Commerce

Digital excellence for manufacturers and distributors

B2B Expertise Salesforce Partnership

We equip your organization with the tools, insights, and automation necessary to empower your teams and elevate customer engagement.

Tackle environments with complex commercial data and increased customer needs across different channels and touchpoints. Shift7 streamlines sales and service processes for faster decision-making, smarter selling, and more responsive support that drives loyalty and long-term growth.

As a founding member of Salesforce B2B Commerce Advisory Board, and one of just six “Expert” level partners for Commerce Cloud globally, Shift7 delivers multi-cloud solutions that serve modern customer experience objectives.

Shift7 is uniquely qualified to put Salesforce Customer 360 to work for B2B businesses looking to build a personalized and modern customer experience on an existing core platform.

B2B Transformation

Quote: “We are finding that [Salesforce] B2B Commerce Cloud experience is difficult to come by and Shift7 brought engineers that had experience in the platform to match our business needs.”
Author: VP, Customer Experience
Author Description: Food Ingredient Manufacturer

PIM

Quote: “We used channel prioritization to narrow down from thousands to dozens of channels - and data in the formats and structures they need. Now we are able to push out that content in a seamless manner.”
Author: Christian Wiltrout
Author Description: COO, SureWerx